final mailshots photographed.
Showing posts with label ougd101. Show all posts
Showing posts with label ougd101. Show all posts
Friday, 19 November 2010
No News is good news.
Mailshot evaluation.
I'm fairly pleased with my final mailshots. I've kept the message focused and to the point. I've also manage to keep that sarcasm,light hearted sense of humour in there which was one thing I was afraid of losing during this brief.
I still think I could've pushed them that bit further and actually added the wallpaper on the inside of the mailshot. I'm tempted to do one of them with a "wallpaper interior" but time is an issue. I'll be sure to post it up once I've tried it out.
I would've loved to have some embossing in there somewhere or even give the type a little bit of a raised surface. It'll make the reader more "attached" to the mailshot and not so keen to throw it away.
Gernerally I am pleased with the final result. They were pretty easy to construct with just a pocket/sleeve net to work with. I actually never did this to make my life easier I did it to make it easy to interact with for the recipients . The message comes out nice and smooth with no faffing about with ripping away at something etc.
Mailshot evaluation.
I'm fairly pleased with my final mailshots. I've kept the message focused and to the point. I've also manage to keep that sarcasm,light hearted sense of humour in there which was one thing I was afraid of losing during this brief.
I still think I could've pushed them that bit further and actually added the wallpaper on the inside of the mailshot. I'm tempted to do one of them with a "wallpaper interior" but time is an issue. I'll be sure to post it up once I've tried it out.
I would've loved to have some embossing in there somewhere or even give the type a little bit of a raised surface. It'll make the reader more "attached" to the mailshot and not so keen to throw it away.
Gernerally I am pleased with the final result. They were pretty easy to construct with just a pocket/sleeve net to work with. I actually never did this to make my life easier I did it to make it easy to interact with for the recipients . The message comes out nice and smooth with no faffing about with ripping away at something etc.
Sunday, 14 November 2010
Saturday, 13 November 2010
Friday, 12 November 2010
JUST IMAGE - update/revisited
Another option for just image.
The naively hand rendered poster of the objects costing £2.50 looked out of place
against the crisp, digital posters. So I decided to try other approaches.
whilst editing a photo of Mr Brookstein I had altered it so much that he became unrecognisable, which at first became abit of a pain seeing as I was meant to be "promoting" him. Although, whilst designing the other posters people kept asking me who Steve Brookstein was so I played around with that idea and ended up with this.
Another option for just image.
The naively hand rendered poster of the objects costing £2.50 looked out of place
against the crisp, digital posters. So I decided to try other approaches.
whilst editing a photo of Mr Brookstein I had altered it so much that he became unrecognisable, which at first became abit of a pain seeing as I was meant to be "promoting" him. Although, whilst designing the other posters people kept asking me who Steve Brookstein was so I played around with that idea and ended up with this.
I also gave it a double meaning with "shattering" the image indicating that his career has been shattered
FINALS -
No news is good news evaluation.
I'm pretty happy with the results. I was adamant on keeping it humourous and light hearted and I'm glad I stuck with it. Everyone who saw it and read it had a little laugh at the end which was satisfying to see. It seems my hard work paid off. At first I thought I was abit lost and felt really locked in terms of design. We could only use two colours plus stock so it was difficult sacrificing really good, visually engaging ideas because of those restrictions. The format was also restricted and as I designed the "TYPE" poster I couldn't help but feel like it looked like a bank brochure, like the ones you pick up up from HSBC and pretend to read because the que is too long and you want to kill abit of time, only to throw it away straight after. Despite these pretty firm restrictions I feel like I succeeded to communicate my message.
Heres the breakdown of the posters individually:
Just type - Whilst researching the Xfactor I came across this headline "This is what happens when you fall out with Simon Cowell" It was about a former xfactor WINNER who is now performing at pub gigs for £2.50 a ticket. The quote was the thing that pulled me in. It grabbed my attention instantly, So I really wanted my type poster to focus around that quote. As previously mentioned, I wanted to keep it humourous so I tried to make light of the quote and show how tragic this mans carreer really is. I used the same tecnique the headline had used on me. "Use a simple statement to grab peoples attention. It should be enough for them to stick around and find out more" SO my statement was "£2.50!" I then placed the quote right under "2.50" to help the audience find out more and keep them gripped.
The main message I wanted to get across was how cheap this man has become and how low he would steep to
get abit of attention. I'm perfectly aware about hierarchy of type and how people read things but I wanted to play around with this and placed the most important part of the message at the bottom of the page in a really small font size. Not only does this make the audience look at it longer it also doubles up as a punchline.
Image and type-
A gig poster promoting Steve's gig. Complete with tacky/cheap star price sticker.
Just image-
My final design for this happened by accident but it was an accident that worked in my favour. As I began to threshold a photo of Steve I had altered it so much he had become unrecognisable. But then I realised that no one knew who he was in the first place. So I played around with that idea and distorted/ took facial features out. I removed the eyes as they are the most recognisable feature. I also broke apart his face to symbolise his career being "shattered"
No news is good news evaluation.
I'm pretty happy with the results. I was adamant on keeping it humourous and light hearted and I'm glad I stuck with it. Everyone who saw it and read it had a little laugh at the end which was satisfying to see. It seems my hard work paid off. At first I thought I was abit lost and felt really locked in terms of design. We could only use two colours plus stock so it was difficult sacrificing really good, visually engaging ideas because of those restrictions. The format was also restricted and as I designed the "TYPE" poster I couldn't help but feel like it looked like a bank brochure, like the ones you pick up up from HSBC and pretend to read because the que is too long and you want to kill abit of time, only to throw it away straight after. Despite these pretty firm restrictions I feel like I succeeded to communicate my message.
Heres the breakdown of the posters individually:
Just type - Whilst researching the Xfactor I came across this headline "This is what happens when you fall out with Simon Cowell" It was about a former xfactor WINNER who is now performing at pub gigs for £2.50 a ticket. The quote was the thing that pulled me in. It grabbed my attention instantly, So I really wanted my type poster to focus around that quote. As previously mentioned, I wanted to keep it humourous so I tried to make light of the quote and show how tragic this mans carreer really is. I used the same tecnique the headline had used on me. "Use a simple statement to grab peoples attention. It should be enough for them to stick around and find out more" SO my statement was "£2.50!" I then placed the quote right under "2.50" to help the audience find out more and keep them gripped.
The main message I wanted to get across was how cheap this man has become and how low he would steep to
get abit of attention. I'm perfectly aware about hierarchy of type and how people read things but I wanted to play around with this and placed the most important part of the message at the bottom of the page in a really small font size. Not only does this make the audience look at it longer it also doubles up as a punchline.
Image and type-
A gig poster promoting Steve's gig. Complete with tacky/cheap star price sticker.
Just image-
My final design for this happened by accident but it was an accident that worked in my favour. As I began to threshold a photo of Steve I had altered it so much he had become unrecognisable. But then I realised that no one knew who he was in the first place. So I played around with that idea and distorted/ took facial features out. I removed the eyes as they are the most recognisable feature. I also broke apart his face to symbolise his career being "shattered"
Monday, 8 November 2010
Saturday, 6 November 2010
Friday, 5 November 2010
Tuesday, 5 October 2010
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